PRIVACY
POLICY.

WHO WE ARE

ASSET+ Fleet Solutions (assetplusgcc.com) is the official distributor of Royal Burgers Group double deck trailers in the GCC region. We are based in Dubai, UAE.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or interact with our services. We are committed to safeguarding your privacy in accordance with applicable UAE data protection regulations, including UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL).

WHAT DATA WE COLLECT

We collect personal information only when you voluntarily submit it through our contact and quote request forms. The data collected includes:

• ■ Full name
• ■ Company name
• ■ Email address
• ■ Phone number
• ■ Message content (including fleet details and cargo requirements)

We do not collect sensitive personal data, financial information, or any data from minors. We do not use automated decision-making or profiling.

HOW WE USE YOUR DATA

The personal information you provide is used exclusively for the following purposes:

• ■ Responding to your quote requests and enquiries
• ■ Providing you with tailored trailer specifications and pricing
• ■ Following up on your interest in our products and services
• ■ Improving our website and customer experience

We will never sell, rent, or trade your personal information to third parties for marketing purposes.

DATA PROCESSING & STORAGE

Form submissions on our website are processed through Formspree, a third-party form handling service. When you submit a form, your data is transmitted via Formspree to our email inbox. Formspree acts as a data processor on our behalf. You can review their privacy practices at formspree.io/legal/privacy-policy.

We also use Google Analytics 4 (provided by Google LLC, USA) as a data processor for website analytics. Data processed by Google may be transferred to and stored on servers in the United States. Google is certified under the EU-U.S. Data Privacy Framework.

Once received, your data is stored in our business email systems and internal records. We retain your information only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law. We implement appropriate technical and organisational measures to protect your data against unauthorised access, alteration, or loss.

COOKIE & ANALYTICS USAGE

Our website uses essential cookies that are strictly necessary for the website to function correctly, as well as analytics cookies to help us understand how visitors interact with our website.

We use Google Analytics 4 (GA4), provided by Google LLC, to collect anonymised data about page views, visitor behaviour, and website performance. GA4 uses cookies to distinguish unique users and sessions. The data collected includes pages visited, time spent on the site, approximate geographic location (country/city level), device and browser type, and referral source. This data helps us improve our website and better serve our visitors.

Google Analytics cookies are only activated after you give your consent via the cookie banner displayed on your first visit. If you decline, no analytics cookies will be placed on your device and no data will be shared with Google. You can learn more about how Google handles data at Google's Privacy Policy.

You can withdraw your cookie consent at any time by clearing your browser cookies for this website. On your next visit, the consent banner will appear again.

YOUR DATA RIGHTS

Under UAE data protection law and our commitment to transparency, you have the following rights regarding your personal data:

• ■ Right of Access — Request a copy of the personal data we hold about you
• ■ Right to Rectification — Request correction of inaccurate or incomplete data
• ■ Right to Erasure — Request deletion of your personal data where there is no compelling reason for its continued processing
• ■ Right to Restrict Processing — Request that we limit how we use your data
• ■ Right to Object — Object to our processing of your personal data for specific purposes

To exercise any of these rights, please contact us at info@assetplusgcc.com. We will respond to your request within 30 days.

THIRD-PARTY LINKS

Our website may contain links to third-party websites, including WhatsApp (wa.me) for direct messaging. These external sites operate independently and have their own privacy policies. We are not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policies of any external sites you visit.

POLICY UPDATES

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any updates will be posted on this page with a revised "Last updated" date. We encourage you to review this policy periodically. Your continued use of the website after any changes constitutes acceptance of the updated policy.

PRIVACY QUESTIONS

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

ASSET+ Fleet Solutions
Dubai, United Arab Emirates
Email: info@assetplusgcc.com
WhatsApp: +971 58 580 5907